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Toblerone is one of the oldest and world's most acclaimed Swiss chocolate bars, invented in 1908 by Theodor Tobler. Toblerone is a combination of the family name Tobler and Torrone, the Italian word for honey and almond nougat. Following on the footsteps of his father that used to produce chocolate confectionery himself, Theodor managed to create a worldwide recognizable brand that became the first patented milk chocolate bar with almonds and honey. Produced in Bern, Toblerone is famous for its unique triangular prisms and unmistakable pack. It is believed that Theodor Tobler was inspired by the triangular shape of the Matterhorn in the Swiss Alps for the shape of the chocolate. However, according to Theodor's sons, the triangular shape originates from a pyramid shape that dancers at the Folies Bergères created as the finale of a show that Theodor had attended.


The Toblerone brand is deeply associated with the history of the Fotoni family. Although Toblerone 100g is distributed by Mondelez, owner of the brand, Fotoni, in collaboration with the former, distributes the following beloved products: Toblerone 50g, Toblerone White 100g, Toblerone Bitter 100g and Mini Toblerone.

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